Facebook Ads Call Generation Secrets
It requires an entirely different approach when handling your pay per call Facebook Ads that should not be similar to how you manage your traditional lead generation campaigns. Therefore, use lead ads with forms that have an embedded click-to-call feature to drive immediate calling through instant forms. Target lookalike audiences based on your top clients who frequently call in. The best pay per call networks have Facebook pixel integration for tracking conversions from calls back to different ads. Put the spotlight on visuals showing elated customers availing of your service while having overlaying text with a great call to action. Make use of messaging ads which allow calling directly through Messenger application within Facebook.
Social Media to Phone Conversions
The trick for making pay-per-call Facebook Ads more advanced is creating video ads that show the service process along with an eye-catching “Call Now” button. Retargeting website visitors who did not call by offering them specials would be highly effective. Service-area businesses can take advantage of local awareness ads. Many pay-per-call service providers segment audiences based on call conversion information. Try different placements – Facebook stories typically have higher call conversion rates than feed ads. By ensuring you properly track and optimize your efforts, pay per call Facebook Ads can deliver calls for lower prices than search networks.
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