The Call Infrastructure Decision Guide
Choosing the right pay per call phone line solution depends on the level of call traffic, quality standards, and IT capabilities. Classical PRI lines provide stellar call quality, but are relatively unflexible, which is better for higher call volume centers dealing with pay per call legal leads. VoIP/SIP trunking provides an economical and scalable solution for a growing business, while cloud-based virtual phone systems, for example, Twilio, provide advanced functionalities like dynamic call routing. The finest pay per-call networks will integrate directly with these systems, thus allowing call tracking and attribution on all lines seamlessly.
Matching Technology to Call Volume
Choosing the correct service for the following three issues, peak call capacity needs, integration with your pay per call tracking software, and disaster recovery capability, is of great importance. For businesses running pay per call Google ads, the ability of your phone system to equally cater to sudden call spikes from successful campaigns should be on your priority list. State-of-the-art virtual phone lines offer landline quality and additional features, from call recording and real-time analytics to intelligent routing based on the caller’s history. With the right infrastructure, you’ll have the capability for anything from 5 to 500 concurrent lines, so that every lead receives proper attention while maintaining a high level of professional call quality.
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